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Media information  TOTO Europe

20. März 2021

Cleanovation – TOTO’s “clean innovation”

TOTO presents a series of new products at ISH 2021: The Japanese sanitary specialist offers the right product for every hygiene need in the bath – from WASHLET to washbasin.

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TOTO aims to create a new understanding of hygiene – as something that enriches every moment of people’s everyday lives. The innovations presented at ISH 2021 include special technologies for even better cleanliness, which TOTO refers to as “Cleanovation” – clean innovation. The Japanese sanity ware producer’s toilets and shower toilets (WASHLET™) in particular are incredibly versatile and well-suited for use in all types of spaces, from bathrooms in private homes to hotels and healthcare facilities.

The latest introductions include TOTO WASHLET™ RG, new toilet models and high-quality ceramic washbasins with sleek, streamlined designs that enhance the look of every bathroom.  

At this year’s digital ISH 2021, TOTO reveals a world designed to promote our well-being while addressing the urgent issues everyone faces today: How do we manage the risk of infection? And how can we effectively protect ourselves in the bathroom? In the lead up to this industry event, Messe Frankfurt talked about “an emerging wave of hygiene in the bathroom”. TOTO has always considered hygiene to be one of its most important focus areas, as it is in Japanese culture: Personal well-being, recovery and attentive interactions all play an important role in the way Japanese society perceives hygiene.

Product highlights – WASHLET™ RG and RG Lite

The Japanese sanitary ware manufacturer’s WASHLET™ is the shower toilet on the market with the most extensive hygiene features. They are easy to clean and have technologies that ensure long-lasting cleanliness. Many people who have chosen WASHLET™ describe this experience as “life-changing”. The latest addition to the collection is the sleek, rounded WASHLET™ RG, which is celebrating its premiere at ISH 2021. TOTO offers the RG in two different versions: The standard model and RG Lite. The Lite version offers many of TOTO’s convenient functionalities, but not Premist or the deodorizer – for a more affordable introduction to the world of WASHLET™.

Product highlights – RP compact and GP toilets

TOTO is also setting new standards in this product segment in line with its motto: “The perfect toilet is our standard.” The RP compact toilet measures just 490 mm from front to back, making it ideal for small bathrooms or tight spaces. The GP toilet features all of the tried-and-tested TOTO technologies in a timeless new design. The new models all look great, but also impress with their high standards of hygiene. After intensive research and development, TOTO claims that their toilets “are among the most hygienic toilets available on the market, and meet all of the standards for hospital toilets recommended by the Robert-Koch-Institute.” Especially the rimless toilet bowl, the powerful, cyclone TORNADO FLUSH and the especially smooth, durable and long-lasting CEFIONTECT glaze keep the ceramic surface clean over an extended period of time, making it practically impossible for germs or waste to accumulate.

Product highlight – washbasins

The special CEFIONTECT is also applied to the new TOTO vessels. This keeps the surface easy to clean and brilliantly shiny over the long term. Available in round and square versions, the WU models blend seamlessly into bathrooms of all styles. TOTO’s slightly asymmetrical TA vessel is made of especially delicate-looking, yet highly durable ceramic called LINEARCERAM – a material developed by TOTO to allow for especially thin, yet strong ceramics. According to the company, the result is “a combination of minimalism and the quality people associate with TOTO.”

Düsseldorf, March 2021
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About TOTO Europe

TOTO, one of the world’s leading sanitary ware companies, has an unwavering focus on people and their well-being. Established in Kitakyushu, Japan in 1917, TOTO has been developing, producing and marketing its comprehensive high-end bathroom concepts for the European market since 2009. The company aims to create a new attitude towards life through regeneration, comfort and hygiene, integrating technologies into their product designs in a smart, nearly invisible way. Japan’s leading manufacturer in the sector, TOTO offers a comprehensive range of products including ceramic sanitary ware, faucets and accessories. In 2020, the company looked back on 40 years of developing and manufacturing its renowned WASHLET™. TOTO supports the development of a fully emission-free society and is very committed to sustainability: By joining the RE100 initiative, TOTO Group will convert all of its facilities to power from sustainable energy sources by the year 2040. The company also received certification from the Science Based Targets Initiative (SBT) to reduce greenhouse gases in line with the Paris Agreement, and to systematically cut CO2 emissions further on this basis. TOTO employs 30,000 people world-wide.

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